British curve model, personality and activist Felicity Hayward has quickly become one of the most recognised curve models breaking barriers in the beauty and fashion industry with not only her stellar looks but her fearless personality. From her first magazine cover with i-D back in 2012, to the current face of L’oreal and Katy Perry’s INDI fragrance, Felicity is taking the industry by storm! She has worked with some of the most credible fashion photographers in the world, including Patrick Demarchelier, Ellen Von Unwerth and Rankin.
Felicity was one of the first models to show stretch marks, cellulite and scars in global campaigns with brands such as Missguided and The Body Shop, inspired from her digital campaign and body positive movement #sel ovebringsbeauty. “I wanted to create something for everyone, to view beauty from your perspective, not the media’s view on body image and worth, you matter.” - A keen promoter of self love, diversity, confidence and acceptance in this industry.
Felicity is available for modelling, sponsored social media posts, Instagram takeovers, presenting, television and ambassador roles.